The Making of a Great Brief

Brief for website development

You've been tasked with getting a new website created and you don't know where to begin. Find out how to get started.
We would like to ask you to give the most detailed and precise answers to the questions below. A well-drafted brief sets the first and most important stage for a successful project completed on time.
Please complete all the fields below and click the "Send Brief" button.
How would you categorise your website?
Choose the category that fits your future website best. You can select several categories if it's a multitask website.
What are your objectives?
What specific goals should the website meet? Please mark all the tasks that are significant for you.
Describe the gist of the project
Will it be a new website or a redesign of an already existing one? If it is a redesign, we would like to have a look at the existing website and find out what changes you would like to see.
Tell us about your brand name
We need to know a bit about your company in order to get a feel for how we should design your website. A good starting point would be to list the following: A couple of paragraphs about your company. The products you sell or services you provide. Are you an international company? If so, which countries? How long have you been established? Describe the company using five or ten words (e.g. young, vibrant, technology-based etc.)
Give us examples of websites you like
Please specify the websites that you consider successful in completing tasks similar to your own. List your competitors if there are any. Are there any sites you like visually (not necessarily in your sphere of activity)? Which of their features do you find effective?
What kind of target audience do you expect to attract?
Please tell us about the audience your site is intended to attract. Will your website be aimed at private or corporate customers? What are their primary geographical, age-related, social, and behavioural characteristics?
What sections should your website have?
Please mark the sections that should be present on your website
In what languages will your website be available?
How many language versions should your future website have? What languages? Should there be an opportunity to add more language options?
Deadlines and project budget
Dont forget to mention if this project has to be completed within a fixed timeframe. Also, if its possible, please state the project budget.